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Robertson

Brand Strategy, Identity Development

Robertson

Robertson, a company distributing three key, industry-leading bathroom and kitchenware brands, needed a unified brand family that allowed each product to have it’s own unique personality. The objective was to re-position the Robertson brand so that it encapsulated the idea of fluidity and simplicity. The ‘Robertson Ribbon’ captures the intrinsic essence of both these values in one dynamic, ever evolving form.

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